29 September 2025 | 3D Visualization

Visualization of Smart Home Devices by SberDevices

SberDevices introduced a series of smart home products: SberBox, SberBox Time, SberBox Top, SberPortal, and the smart speaker SberBoom.

Our task was to create realistic visualizations of these devices. We worked with ready 3D models, focusing on their precise representation: materials, lighting, textures, and camera angles. These images became the foundation for advertising materials, packaging, and presentations, providing the brand with a consistent and premium visual language.

SberBox Top — flagship TV set-top box — for its visualization, we emphasized the realism of materials, the texture of plastic and glass, and surface depth to highlight the quality of the device.

PORTAL
SberPortal — smart display for video calls and home ecosystem control — a wide screen, thin frame, and balanced lighting in the visuals convey the product’s modernity and convenience.
SberBoom — smart speaker with powerful sound and voice assistant — in the visuals we focused on the acoustic mesh, detailed material work, and the distinctive glow of the indicator to highlight the device’s energy and dynamics.

SberBox Time — smart speaker with screen and built-in clock — visualization focused on material detailing: fabric texture of the case, and the soft glow of the indicator on the dial behind frosted glass.

In addition to classic angles, we developed several special formats:

Exploded view — the device shown disassembled to highlight its construction and inner components.

X-ray effect — semi-transparent housing.

Interior scenes — visualizations placing the devices in home environments to show real proportions and scale in a familiar context.

Project team
FEELFACTORY

Danil Kartashev — Art Director and visualization

Denis Vivdenko, Denis Ovechko — Producer
Sergey Egorov — Visualization
Max Krotov, Danil Kartashev — 2D/3D motion design

SberDevices

Mark Rodionov, Egor Vasilyev — Creative team

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