School sucks. Together, Possible Moscow and OZON showed how students are happy about the new school season
Traditionally, before the new school year, we see the happy faces of schoolchildren in advertising campaigns. But we decided to show the truth: for schoolchildren, waiting for the first of September is drama, tragedy and boredom.
Art-Director: Pavel Marin
Photographer: Dmitriy Petreev
Retouching: Alina Steblecova
Photographer assistant: Misha Dubro, Denis Ovechko
Подбор реквизита: Lilly Zhukova, Denis Ovechko
Producer: Denis Vivdenko
Creative Director: Artem Filimonov
Copywriter: Dmitriy Losev
Account Director: Agunda Baeva
Senior Account Manager: Darya Mansurova
Marketing Director: Oleg Drozhok
Head of Marketing Communications Department:
Maria Nikolaeva
Marketing Communications Manager:
Ekaterina Savickaya