The most authoritative festival in advertising industry took place in Cannes. Feel Factory studio made a short-list of the most interesting and award-winning works, which were presented on Cannes Lions.
The main prize was won by David from Miami with their hot (in all senses) campaign Burning Stores, made for Burger King. They used real pictures of fire, which took place at real Burger King. The agency found a thing — restaurants of Burger King were in fire more often, than McDonald’s and the main reason was a flame grill. They made a visualization of the slogan Flame grilled since 1954. Burger King continue to maintain their outrageous advertising image. As say representatives of the company, nobody suffered during the fire. The pictures were made by reporters during incident.
Cannes Lions — Print And Publishing - A16 Restaurants & Fast Food Chains
Cannes Lions — Print And Publishing - A16 Restaurants & Fast Food Chains
Cannes Lions — Print And Publishing - A16 Restaurants & Fast Food Chains
Different nominations’ awardee
Gold for Ogilvy & Mather for Kiwi shoe cream.
Cannes Lions — Print And Publishing - A08 Other Household Goods
Cannes Lions — Print And Publishing - A08 Other Household Goods
Cannes Lions — Print And Publishing - A08 Other Household Goods
Cannes Lions — Print And Publishing - A08 Other Household Goods
Cannes Lions — Print And Publishing - A08 Other Household Goods
Cannes Lions — Print And Publishing - A08 Other Household Goods
COLENSO BBDO offered to replace grown children in Pedigree ad.
Cannes Lions — Print And Publishing - A09 Miscellaneous
Cannes Lions — Print And Publishing - A09 Miscellaneous
Cannes Lions — Print And Publishing - A09 Miscellaneous
Bright key visuals for Havaianas by ALMAP BBDO. The agency designed a package, which delivers summer atmosphere and joy.
Cannes Lions — Print And Publishing - A10 Clothing, Footwear & Accessories
Cannes Lions — Print And Publishing - A10 Clothing, Footwear & Accessories
Cannes Lions — Print And Publishing - A10 Clothing, Footwear & Accessories
Renault ZOE electric car charge is so fine, that passengers can dive into long discussions on different topics. Creative from Publicis Conseil.
Cannes Lions — Print And Publishing - A13 Cars
Cannes Lions — Print And Publishing - A13 Cars
Cannes Lions — Print And Publishing - A13 Cars
Cannes Lions — Print And Publishing - A13 Cars
Cannes Lions — Print And Publishing - A13 Cars
Y&R Madrid agency with an Opel Movano ad.
Cannes Lions — Print And Publishing - A13 Cars
Cannes Lions — Print And Publishing - A13 Cars
Cannes Lions — Print And Publishing - A13 Cars
Cannes Lions — Print And Publishing - A13 Cars
The best of the worst pictures in Getty Images photobank campaign by Argentinian DDB.
Cannes Lions — Print And Publishing - A21 B2B Products & Services
Cannes Lions — Print And Publishing - A21 B2B Products & Services
Cannes Lions — Print And Publishing - A21 B2B Products & Services
Cannes Lions — Print And Publishing - A21 B2B Products & Services
Cannes Lions — Print And Publishing - A21 B2B Products & Services
Nutcase helmets in charismatic illustrations by The Community Agency.
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
McDonald’s in night Bangkok by Thai TBWA.
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
Pronto Cafe campaign by Ray Production.
Cannes Lion — Print And Publishing - A04 Non-Alcoholic Drinks
Cannes Lion — Print And Publishing - A04 Non-Alcoholic Drinks
Cannes Lion — Print And Publishing - A04 Non-Alcoholic Drinks
Cannes Lion — Print And Publishing - A04 Non-Alcoholic Drinks
Powerful craft for a company, which produces toys and board games by Parisian DDB.
Cannes Lions — Print And Publishing - E02 Art Direction
Cannes Lions — Print And Publishing - E02 Art Direction
Cannes Lions — Print And Publishing - E02 Art Direction
There’s something worthwhile in the short-list also.
Prints for JBL by Cheil Worldwide Hong Kong.
Cannes Lions — Print And Publishing - E02 Art Direction
Cannes Lions — Print And Publishing - E02 Art Direction
Cannes Lions — Print And Publishing - E02 Art Direction
Healthy food ad for HILL’s by Red Fuse Communications.
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 Illustration
ADS company produces tableware, kitchen utensils and electric appliances. Illustration by Amber China.
Cannes Lions — Print And Publishing - E03 Illustration
Cannes Lions — Print And Publishing - E03 IllustrationThe full list can be seen on the official website.